I have a hard truth for you.You might not wanna hear it.Don’t say I didn’t warn you.No one gives a …
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To be perfectly understood, first do this.
True message clarity is about becoming perfectly understood.WAAAY back when I first started as a …
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Messaging rules suck. Here’s when to use what.
Ever heard any of these messaging rules?"Lead with the benefits, not the features.""Sell the …
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